Back in 1926, Nathan Schulman had a dream. He believed a day would come when the inherent powers and value of naturally formulated products would play a vital role in everyone's daily health. He worked toward that day by opening one of the first natural food stores in the nation. Studying under a trained herbologist, Nathan Schulman began to develop his own special nutritional formulas.

From there, word got around about Nate and his special health products. Soon he had a manufacturing facility to supply this natural demand through wholesale distribution. He named this new company simply - and memorably: Naturade. 75 years later Naturade thrives in the day our founder saw all too well. We have helped to make the world a more naturally conscious place. Now we strive to work with nature and our environment for a healthier way of life for everyone - everywhere.

A Natural Commitment Since 1926

Naturade's commitment to quality is long known and well regarded, not only as a good example in the health industry - but as a standard of excellence that reflects Naturade's sense of dedication to their profession. Our priority and standard of excellence demands effective, nutritional quality controls. This quality control is integrated through every phase of product development and production. Naturade's commitment inspires us to pursue more and more advanced technology to ensure the highest quality possible.

We look to our world for our source of nourishment on every level imaginable. From nature's own medicinal cornucopia of herbs, roots and wildflowers, to important natural enzymes extracted from vegetables and a multitude of other natural sources. For seven decades now, the company has developed a range of beneficial products that improve health and beauty by restoring the natural balance between nutrients and foodstuffs. We offer a healthier way of life naturally.

Naturade was one of the first to research and incorporate jojoba oil into health and beauty products as a substitute for and a way to save the sperm whale and its oil. But whether it's whales or other living creatures, Naturade products are never tested on animals because it goes against the very nature of our reason for being in the first place. We are proud of our endorsement by Beauty Without Cruelty International for our determination to make a more naturally beautiful world.

From products to knowledge, Naturade has always been at the forefront of innovation, invention, insight and information. Our desire to create a healthier consciousness has moved us in some very impressive directions. Starting with the fundamental belief that health begins with knowledge, Naturade developed a non-commercial nutritional education program so retailers would be knowledgeable when dealing with consumers.

This was one of the first programs of its kind in the Natural Food Industry. Naturade diligence to the quality and integrity of its products plays a key role in the successful marketing of its line to an ever-growing market.

Over 75 years later, our products are still meeting the needs of today's health and nutrition conscious community. We believe the need will continue to be met one hundred years from now. To this end, Naturade never waivers in its endless search for new discoveries in additionally useful properties found within the fruits of nature.